Bendo Machine


Explore the possibilities of the marketing innovation called the Bendo Machine. Please watch the explainer video to see what Bendo has in store for you.

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Why Bendo?

Change the way you engage with your visitor. The Bendo Machine unlocks new possibilities on how you can interact with your visitors. Your strategy determines how the Bendo Machine will benefit your company. How will you use the Bendo Machine?

Stand Out

Attract more visitors

Hand Out

Sample your products

Entertain

Inspire waiting visitors

Discover

Learn from your visitors

 

Features

The Bendo Machine is a marketing innovation that allows you to create unique customer experiences. This is done through a combination of interactive display, product sampling and real-time analysis. These features allow you to create unique interactions that unfold into a customer experience

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Interactive Display

Connect with your visitorsr

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Product Sampling

Reward your visitor

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Real-Time Analysis

Get to know your visitor






 

 

Design Your Interaction

By using the Bendo Machine you can create an interaction accustomed to your brand, products and services. This is the foundation of the customer experience. You decide what content you show during the interaction and what sample product you want to hand out.

You can ask questions, provide information, show video’s or give instructions. How you arrange your content, the order in which the information and questions are shown, is up to you. What would you like to know about your visitors? What information and sample products will you give them?



 

Benefits

Interactions on the Bendo Machine unlock new possibilities to engage with your visitor. By utilizing real-time analysis the interactions allows you to identify what type of visitor is using the Bendo Machine. This makes it possible to manage the content you show to your visitors and also what kind of sample product they receive.

Visitor Identification


You can encounter a variety of visitors on your exhibition stand such as loyal customers, prospects, suppliers. By carefully designing your interaction you are able to identify what type of visitor is in front of the Bendo Machine. This is useful because every type of visitor has its own desires.

Content Control


By identifying what type of visitor is using the Bendo Machine you can manage the content you show. Ask loyal customers about their experience with your brand, products and services. While you can inform prospects about the benefits and key features. Each visitor gets its own experiences.

Sampel Product


If you identify a prospect and ask about their interest towards your products. You can give away a sample of the product in which your prospect is most interested in. Or reward loyal customers for their trust in your products and services by handing out a special sample.





 

Get Inspired

Designing an interaction can be an overwhelming task. To give you an idea how you can fill an interaction we have showcased a step-by-step example. Get inspired by the possibilities. How will you design your interaction? Explore how an interaction with the Bendo Machine can benefit you and your visitors.

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Attract New Visitors

Stand out from the crowd by customizing the colors of the Bendo Machine to match your exhibitions stand. Surprise your visitors with an unique interaction to get familiar with your brand, products and services.

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Entertain Waiting Visitors

Want to entertain your visitors? Inspire those whom are waiting on your staff. Keep them busy with a unique interaction. In the mean time your can wrap up your conversation and move on to the new visitor.

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Start Interaction

Visitors begin their interaction when they press the start button on the Bendo Machine. Now they can engage with your brand. Welcome visitors to your exhibition, provide a short introduction about your company or directly start with your questions. How you interact if your visitors is up to you.

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Target Identification

By asking your visitor the right questions you can identify what type of visitor is using the Bendo Machine. For this example we take two target groups, new prospects and loyal customers. For both groups you can now create different sets of questions. Adjust the content you want to show based on the nature of each group. Find out what approach you can take for each target group.

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New Prospect

You have identified your visitors as a ‘new prospect’. You can now show content that is relevant to this target audience. What information would you like to share with your visitor? Lets get to know more about their needs first, so you can show more relevant content.

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What Is The need?

Determine the need of your visitor by asking questions regarding your products and services. Ask them what type of product they like or what service they are interested in. Once these questions are answered you can show content based on their interest.

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Inform

You now know where your new prospect is interested in, so you can start to inform them about this particular need. You can show video’s and images with an explanation or you can create question regarding this particular product.
 

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Sampel Product

When the interaction is almost completed you can hand out a sample product. Ideally this would be a sample of the product your new prospect is interested in. Some products and services are harder to sample. Please contact us so we can create the perfect sample product for your company.

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Start The Conversation

The end of the interaction on the Bendo Machine is the beginning of a new one. End your interaction by instructing your new prospect to ask for a specific staff member. You know the need of your new prospect so you can send them to the right employee.

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Loyal Customer

You have identified a 'loyal customer'. Get to know them a little more by asking what type of product or services they buy. Maybe how long they have been a customer. The more you know about your customer the more specific feedback you can get.

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Ask For Feedback

If you know what products or services your customer have bought you can ask them about their experience. How would they rate your service? What do they think of the quality? Or about their buying behaviour. Where, when and why does your customer purchase?

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Inform

You know what your customers buys so you can adjust your content based on that. Recommend new products, inform about upcoming features or upgrades. Or ask about future improvements. Would your visitor rather have 'X' improved or 'Y' improved.
 

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Sampel Product

Reward your customer with a unique sample product. This could be a sample of a product they already buy or a recommended new product. You can also thank your customer for their commitment and trust in your company with a special sample product.

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Start The Conversation

Where the Bendo interaction end the social interaction begins. Introduce yourself to your customer or send them to their account manager. With simple name and photo of your staff member on the Bendo Machine your customer can easily recognise them on the exhibition stand.

Request a Demo

Interactions on the Bendo Machine unlock new possibilities to engage with your visitor. By utilizing real-time analysis the interactions allows you to identify what type of visitor is using the Bendo Machine. This makes it possible to manage the content you show to your visitors and also what kind of sample product they receive.
 

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Contact information


  • +31 6 53 85 47 96

  • Info@BendoMachine.com

  • Zoetermeer, The Netherlands